OWN NOTHING BUT EXPERIENCE ALL - AND IT WILL BE SUSTAINABLE
- HOW DO WE DRESS IN A SOCIETY WHERE OUR CLOTHES ARE CONSUMED AS FRESH FOOD?
A new infrastructure for the fashion industry based on circularity, total transparency, zero tolerance for waste and a generic belief in strong visions.
Streamateria is a radically new digital service implementing time into fashion design by offering bespoke, compostable clothing with a controlled life span to be consumed without environmental guilt. Consumption made possible by designing transience – designed to die - as an added value right from the start.
Streamateria is also a matchmaking platform where brands and designers can find the renewable material that suits their product and their specific requirements.
Then, in addition to offering a world of designed-to-die fashion to the end consumer, Streamateria acts as an intermediary connecting the brand's needs for renewable raw materials and circular processes with innovative material manufacturers and industry.
Streamateria is not merely a new service – it is a new perspective. A perspective made possible through closed circuits for design, materials and waste as well as – and maybe most importantly - through a circular business model where waste no longer exists. It is just considered raw material for new resources.
The service is based on materials such as cellulose that are biodegradable and with similar or enhanced drape, printability, texture and design as of today. But the material will stay in a closed material loops, restricted by time.
Just like food. Design that you can experience over and over, but never own.
The Streamateria infrastructure aims to set the standards for the whole production chain, from growing the resources, via designing and printing to destruction and closing the loop.
The bold ambition of the digital Streamateria service is to temporarily turn bits into atoms and for the first time ever a stream of physical objects.
A limited edition of the service will be launched in 2018. If you want the chance to experience it first hand, sign up here.
No good things last forever